Hoodie Déjà vu

If this balloon by the road doesn't mean anything to you, go see an eye doctor.

You might find this motif familiar – and it's no coincidence. If you've ever had an eye exam, you've probably looked at a distant balloon, which has become an iconic symbol of a method called refractometry. This simple, memorable image helps reveal how your eyes refract light and shows whether you need glasses. Almost everyone who has ever visited an eye doctor has seen the balloon – that's why this motif feels so familiar, almost like a little déjà vu.

The sweatshirt is made of heavy cotton with a polyester blend (70% cotton, 30% polyester) in an oversized cut. Thanks to the polyester, it is soft, pleasant to the touch and warm on the inside, while also keeping its shape, not creasing or pilling. The loose hood without laces underlines the modern cut.